Tag UW Athletics
Competition for airtime and brand recognition can be just as intense for institutions of higher education as it is for major national and international brands. The advertising space provided to each Big Ten school provides the kind of media placement that most universities could never afford on their own.
UW softball player Maggie Strange prepares to catch the ball during the first game of a double-header between UW–Madison Badgers and Michigan State Spartans at the Goodman Softball Complex on May 5.
Three finalists have been selected in the search for a new director of recreational sports at the University of Wisconsin–Madison, Vice Chancellor for Finance and Administration Darrell Bazzell announced today.