Tag Animal research

‘Lucky Dog’ Scout and UW School of Veterinary Medicine star in WeatherTech Super Bowl commercial

January 28, 2020

As Super Bowl LIV airs Sunday, Feb. 2, Scout will appear alongside members of the school's faculty and staff who have been part of the 7-year-old golden retriever’s cancer treatment journey.

Scout, UW star in Super Bowl ad

January 28, 2020

When clinicians at the University of Wisconsin School of Veterinary Medicine began caring for Scout in July 2019, they had no idea they would soon inspire, and appear in, a Super Bowl commercial. But they had a canine star on their hands, and a very appreciative client. Here is the finished ad.

Scout’s story: UW veterinary medicine featured in Super Bowl commercial

January 28, 2020

The story of the care "Lucky Dog" Scout is receiving from the UW School of Veterinary Medicine is told here by David MacNeil and the veterinary team. Video by UW–Madison.