Barack Obama spent more than twice as much on TV advertising in Wisconsin than all other candidates combined and nearly five times as much as Hillary Clinton, according to a new report by the University of Wisconsin-Madison’s Wisconsin Advertising Project.
Working with University of Wisconsin-Madison engineering and business school faculty and students, a Wisconsin entrepreneur has perfected a fiber-reinforced fishing lure that may prevent millions of pounds of toxic plastics from polluting waters nationwide.
The same chemical reaction that causes iron to rust plays a similarly corrosive role in our bodies. Oxidative stress chips away at healthy cells and is a process, scientists know, that contributes to a host of diseases and conditions in humans ranging from Alzheimer’s, heart disease and stroke to cancer and the inexorable process of aging.
With 10 years and hundreds of research projects in its history, the Undergraduate Symposium has been instrumental in showcasing undergraduates’ hard work. It’s also opened participants’ eyes to the possibilities of research — and even led some to continue the work they started with the event.
Addressing scientists in Boston Feb. 15 at the annual meeting of the American Association for the Advancement of Science, Dietram Scheufele, a professor of life sciences communication, presented new survey results that show religion exerts far more influence on public views of technology in the United States than in Europe.
Conflicts of interest for university faculty members who start their own companies will be the subject of a panel discussion on Monday, Feb. 18 at 5 p.m. at the University of Wisconsin-Madison Fluno Center, 601 University Avenue.
The University of Wisconsin-Madison has a long tradition of collaboration among scholars from distinct academic disciplines. This legacy continues in the high-quality research, instruction, and service emerging from the university’s 290 interdisciplinary departments, centers and institutes.
A new statewide project will assess the potential consequences of climate change for Wisconsin’s ecosystems, industries, farms and human health and will recommend adaptation strategies.
Presidential candidates spent $107 million on television advertising so far this season, with nearly all of it spent in the run-up to the earliest primaries and caucuses and almost none of it on Super Tuesday states, a University of Wisconsin-Madison study shows.
That the cell nurturing growth factor interleukin-7 can help ramp up the ability of the immune system to remember the pathogenic villains it encounters is well known.
Individuals with a rare genetic condition known as phenylketonuria, or PKU, receive a difficult-to-follow prescription. They must severely limit their consumption of protein, completely avoiding mealtime staples such as meat, cheese and even bread. Not surprisingly, for many, diet is a constant struggle.
Two months aboard an ocean-going ship might sound like a luxurious vacation. With 16-hour workdays amid the clamorous hubbub of an industrial drilling rig, however, Harold Tobin’s recent voyage was far from relaxing. Tobin, an associate professor in the geology department, sailed last fall into the western Pacific in a quest to peer into the heart of one of the most active earthquake zones on the planet.
When the world’s most powerful particle accelerator starts up later this year, exotic new particles may offer a glimpse of the existence and shapes of extra dimensions.
A UW-Madison professor has found that delaying entry into kindergarten for a year has few positive effects on children.
Sculpting a surface composed of tightly packed nanostructures that resemble tiny nails, University of Wisconsin-Madison engineers and their colleagues from Bell Laboratories have created a material that can repel almost any liquid.
More than 99 percent of all modern potato varieties planted today are the direct descendents of varieties that once grew in the lowlands of south-central Chile. How Chilean germplasm came to dominate the modern potato-which spread worldwide from Europe-has been the subject of a long, contentious debate among scientists.
Ice Coring and Drilling Services at UW-Madison built and is operating a state-of-the-art, deep ice-coring drill that is the engine behind an unprecedented Antarctic research project to record greenhouse gas levels over the last 100,000 years. The project completed its first year at the West Antarctic Ice Sheet Divide.
The deadly Ebola virus, an emerging public health concern in Africa and a potential biological weapon, ranks among the most feared of exotic pathogens.
Denizens of oceans, lakes and even wet soil, diatoms are unicellular algae that encase themselves in intricately patterned, glass-like shells. Curiously, these tiny phytoplankton could be harboring the next big breakthrough in computer chips.
Most people know it from experience: After so many hours of being awake, your brain feels unable to absorb any more-and several hours of sleep will refresh it.