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Online banking services no longer a differentiator, but a necessity

March 23, 2005

Credit union marketers no longer view offering online products and services as means of differentiating themselves from competitors, but as a necessity for doing business, according to a recently-released research report on online marketing trends by the UW E-Business Consortium.

Book Smart

March 8, 2005

The Complete Idiots’ Guide to Simple Home Improvement (Penguin-Putnam, 2005) David Tenenbaum, staff writer, The Why Files science education Web…

Study finds two brain systems regulate how people call for help

March 8, 2005

The willingness to call out in distress to get help from others appears to be regulated by two brain systems with very different responsibilities, according to a study by researchers at UW–Madison.

No-stick cholesterol test offered

March 8, 2005

Findings by researchers at the Medical School support the validity of a new, non-invasive skin cholesterol test to help identify patients at increased risk for heart disease.

Book Smart

February 22, 2005

"Parameter Estimation and Inverse Problems," Cliff Thurber, professor of geology and geophysics (Elsevier/Academic Press, 2005)

Climate change to bring a wave of new health risks

February 21, 2005

Climate change will not only bring about a warmer world, it is also very likely to set the stage for an unhealthier one.

The stuff of dreams

February 21, 2005

How does one visualize thought? Well, by pressing the open tip of an electrolyte-filled glass pipette much thinner than a human hair against the membrane of an individual brain cell, researchers can isolate a patch and identify the current flowing through individual ion channels on a cell's membrane.

Book Smart

February 8, 2005

"Parameter Estimation and Inverse Problems," Cliff Thurber, professor of geology and geophysics (Elsevier/Academic Press, 2005)