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Invent an ice cream for UW-Madison’s sesquicentennial

January 11, 1999

Legions of ice cream lovers now have the chance of two lifetimes: To fashion a new flavor that UW–Madison will produce to mark the 150th anniversary of its founding.

The university is sponsoring a statewide contest to create an ice cream flavor commemorating UW-Madison’s sesquicentennial. The winning entry, made at the Babcock Dairy Plant, will be unveiled during Alumni Week May 2-7 and served at sesquicentennial events. It also will be distributed through Babcock outlets the rest of the year.

Anyone may participate by submitting ideas for one or more flavors. Participants should specify each flavor’s name, ingredients and color and should include their name, address and daytime phone number. Types of ingredients commonly used in ice cream include flavoring, color, fruit, nuts, candy chunks, chocolate or fudge, cookies or ripple sauces such as strawberry.

Send entries to Cathy Davis Gray, 96 Bascom Hall, 500 Lincoln Drive, Madison, WI 53706, phone (608) 262-4315, or e-mail: cdgray@mail.bascom.wisc.edu. The deadline is Friday, Feb. 12.

The winner will receive four tickets to the Oct. 16 homecoming football game against Indiana; brunch before the game at Olin House, the home of UW–Madison Chancellor David Ward; a copy of the book titled “The University of Wisconsin, A Pictorial History” by Art Hove; and five gallons of the winning flavor.