Super Bowl commercial media advisory

TO: Assignment desks, editors, reporters
FROM: Veronica Rueckert, rueckert@wisc.edu; Meghan Lepisto, meghan.lepisto@wisc.edu

WHAT: Find out what went into the Super Bowl LIV ad “Lucky Dog” and get a behind-the-scenes look at the University of Wisconsin–Madison School of Veterinary Medicine.

WHO: UW–Madison Chancellor Rebecca Blank; UW School of Veterinary Medicine Dean Mark Markel; SVM oncologist David Vail. David MacNeil, WeatherTech founder and CEO, and Scout, the star of “Lucky Dog,” also plan to attend.

WHEN: 1:00 to 1:45 p.m. Tuesday, Jan. 28

WHERE: School of Veterinary Medicine, UW Veterinary Care Oncology Clinic, 2015 Linden Drive (entrance to the east of main SVM entrance; see signage directing visitors to Oncology Clinic)

PARKING: If you have a campus parking permit, Lot 62 (525 Easterday Lane) is nearest the School of Veterinary Medicine. If you require assistance with parking, please contact us.

Please RSVP to rueckert@wisc.edu